Posts Tagged ‘fiction’

Unique book promotion idea.

Friday, June 11th, 2010

While reading one of my fave blogs, I stumbled upon a link to This Article on www.nypost.com. An author named Jennifer Belle hired 40 actresses to sit in public places (within NYC)  and laugh out loud while reading her book. It’s a very creative idea, and in at least one respect brilliant because it’s getting her some additional press.

One of the biggest challenges an author faces is getting word of her book out to the public. According to UNESCO, there were between 150,000 and 200,000 new titles published in 2005, in the US alone (I haven’t been able to locate more recent numbers). I’ve read the average fiction novel sells anywhere between 5,000 and 11,000 copies (this number, I’m guessing takes into account returns). With over 100,000 books published every year, it’s not newsworthy to have your novel published, at least according to television, radio and newspapers.

I believe, as book publishers struggle to find their footing in this volatile market, promotion budgets will be slashed and authors will be forced to take on the burden of marketing his/her books.  In most cases, this has already happened. More and more, authors are going to have to come up with unique and fresh ideas to promote their work. It’s not enough to write a great book anymore. And then another. And another. Those great books could very well end up being recycled to print another author’s great book.

So how does Jane Author get the media’s attention so her book, one of 150,000 or more, finds its way into the hands of readers instead of the bottom of a recycling bin? I don’t have the answer. Quite the opposite, as an author who is anxiously anticipating her upcoming release, I would love to come up with something mad/brilliant/newsworthy to promote my books. Perhaps looking outside the publishing industry would be wise? Can you think of a product that was promoted in an unusual/unique/interesting way? I’d love to hear about it.

25 Ways to Not Get Published: Post 3

Thursday, June 3rd, 2010

Happy Thursday!  Are you ready for the third way to not get published today?

To remind you, the first was: Demand no less than a six-figure advance in your query letter. Your book is brilliant and if Big Publishing House isn’t willing to pay, then there’s no need to submit a single page.

The second way was: Ask friends/critique partners or fellow authors for feedback on your project, and then dismiss their concerns. Everyone is wrong! Head-hopping is okay. Plenty of authors do it. And who cares if you start every paragraph with the same word (“Then…”)? That’s the way you want it. Your baby is perfect and if they can’t see that, then they’re blind.

Now, the third:

Let the editor know how desperate you are to sell to her by including phrases like the following in your query: “I’ll do anything”, “If you don’t buy it, I’ll commit suicide” or the ever popular, “My kids need shoes/medicine/an operation”.

There are no such things as Pity-Contracts. Making an editor feel sorry for you or guilty isn’t going to make her buy your book. It’s just going to peeve her. Editors contract books they are convinced will make their employer–the publishing house–money. Period. They may like a book–even, love a book–and still choose not to contract it. An editor may like you and still choose not to contract your book. It’s nothing personal, and to make it personal is a big mistake.

Repeat after me: writing is an art; publishing is a business.

Submission Call: Redstone Science Fiction zine

Wednesday, June 2nd, 2010

THE MARKET

  • Mag: Redstone Science Fiction
  • Editor(s): Michael Ray and Co-Editor Paul Clemmons
  • Pay Rate: 5¢ / word
  • Response Time: expect 1 month, query after two
  • Deadline: Temp closed since 4/4/10, will reopen in a few weeks
  • Description: Redstone Science Fiction will publish quality stories from across the science fiction spectrum. We are interested in everything from post-cyberpunk to new space opera.
  • Submission Guidelines: redstonesciencefiction.com